Accepting vague personality descriptions as uniquely applicable to oneself. The foundation of astrology and cold reading.
Enables fortune telling, personality scams, and explains why generic advice often feels personally meaningful.
People rate vague personality descriptions as highly accurate (85% accurate) when told they're personalized, even when everyone gets identical descriptions.
"Good news: You're not as unique as you think. Bad news: You're not as rational as you think either."
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